LOVE Park selfie culture and affectionate jests

The iconic LOVE sculpture by Robert Indiana was installed in John F. Kennedy Plaza (commonly called LOVE Park) in 1976 and quickly became a focal point for visitors. The plaza and sculpture are a frequent backdrop for selfies and photos, and locals often joke about couples flocking there to take romantic pictures under the letters. The sculpture’s role as a popular photo spot is well documented and figures into light-hearted local commentary about public displays of affection. LOVE Park remains a prominent urban plaza in Center City Philadelphia.