New Amsterdam Theatre - Florenz Ziegfeld and the Ziegfeld Follies

The New Amsterdam Theatre at 214 West 42nd Street became closely associated with theatrical producer Florenz Ziegfeld, who staged many of his Ziegfeld Follies productions there in the 1910s and 1920s. The theater's association with Ziegfeld is documented in theatrical histories and archival records of Broadway productions. The building is a designated landmark and has been restored to preserve its early-20th-century theatrical architecture and history.