Central Children's Store on Lubyanka

The Central Children's Store on Lubyanka, located in the heart of Moscow, is a historic shopping mall that has been a landmark since its opening in 1957 as the largest children's department store in the Soviet Union. After a major renovation completed in 2015, it now features over 200 stores across 35,000 m2, with a focus on children's goods and family entertainment. Visitors can enjoy unique attractions such as Europe's largest virtual reality amusement park, a cyber-sports club, and a family entertainment center that allows children to role-play adult jobs. The mall also boasts the world's largest clock mechanism, a stunning stained glass installation, and an observation deck with views of Moscow's historic center, making it a must-visit destination for tourists and researchers alike.