Powell's City of Books and the 'getting lost' joke

Powell's City of Books occupies an entire city block and at times houses over one million new, used, and rare books. The flagship store’s vast maze of rooms and stacks at this address has inspired a common local joke that visitors can easily get lost inside. Powell’s promotes itself as the world’s largest independent bookstore, a claim that underpins the joking comparisons to an actual city of books.