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Pasadena Tournament of Roses Association
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The Pasadena Tournament of Roses Association is a non-profit organization responsible for the iconic Rose Parade and Rose Bowl, celebrated annually since 1890 and 1902, respectively. Known as 'America's New Year Celebration,' the event features stunning floral floats, music, and equestrian displays, attracting visitors from around the globe. The association comprises 935 dedicated volunteers, known as 'white suiters,' who contribute around 80,000 hours of service to ensure the success of these events. The Tournament House, a historic mansion once owned by William Wrigley Jr., serves as the headquarters and showcases the rich history of the tournament. With a commitment to community service, the association engages local members in various committees to manage parade operations, float construction, and more, making it a vibrant part of Pasadena's cultural heritage.
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