Kenmore Square Citgo sign - a local visual landmark

The large Citgo sign mounted above Kenmore Square has been a highly visible local landmark since the sign's modern installation in the 1960s and 1970s, with earlier iterations on the same structure dating back to mid-20th century advertisements. The sign sits above 660 Beacon Street and is especially visible from Fenway Park and along Commonwealth Avenue, making it a common orientation point for locals and visitors. Preservation debates and landmark discussions have surrounded the sign in recent decades because of its iconic status in the cityscape. The Citgo sign is frequently referenced in local media and popular culture as part of Boston's visual identity.