Smithsonian's National Zoo panda attention

Smithsonian's National Zoo in Washington, D.C., has been the site of multiple giant panda births (including Tai Shan in 2005 and Bao Bao in 2013) that generated extensive national and international media coverage and viral photos and videos online. The zoo's panda webcams, announcement posts, and fan-shared clips have been circulated widely on social platforms during births, public appearances, and feeding times. Panda-related posts from the zoo have repeatedly trended and drawn large online audiences.